As we’re approaching the end of 2020, businesses big and small are trying to get a leg up from the competition through new campaigns and marketing strategies. And if you plan to...
Believe it or not, Q3 is coming to a close and Q4 is well on the horizon—jack-o'-lanterns, cornucopias, turkeys, Christmas bells, and all. In other words, ‘tis the season for...
Marketing is a mix of both art and science. But we’re here to talk about the latter. Science in marketing is not a new concept. In fact, it dates back to the 1920s when...
Chatbots are currently considered the future of digital marketing. Using artificial intelligence (AI), they streamline communication between a business and its consumers in a...
Social media is one of the fastest growing trends in history. It’s been around since the dawn of the World Wide Web, but it has outpaced the growth of the internet itself. Within...
One thing you should know about digital marketing is that it can be done by anybody as long as you spend time learning the fundamentals. After all, digital marketing is simply...
In today’s modern landscape, digital channels like social media, email, and Google search have made it easier for businesses to connect with their current and prospective...