Amanda is a content writer with a deep love for creating content in all its forms. Beyond the keyboard, she's an avid gamer with a keen interest in nature and life sciences.
Key takeaways Migrating to Magento 2 requires strategic planning that integrates automation from day one, not as an afterthought Modern eCommerce platforms must leverage...
Key Takeaways Workflow intelligence transforms content personalization from reactive tactics into predictive, automated systems that anticipate customer needs Modern...
Key Takeaways: Modern omnichannel marketing requires intelligent triggers that respond to real-time behavioral signals across all touchpoints Smart triggers leverage AI and...
Key Takeaways: AI-powered marketing attribution is shifting from last-click models to sophisticated multi-touch analysis that considers the entire customer journey Modern...
Key Takeaways AI agents are transforming traditional Magento store audits from manual, time-intensive processes into automated, real-time optimization systems Modern...
Key Takeaways: Google's AI Overviews and Search Generative Experience are fundamentally shifting search from click-driven to response-driven interactions Agencies must...
Key Takeaways In-house marketing teams alone can no longer keep pace with the rapid evolution of AI search, generative engines, and multi-platform customer acquisition The...
Key Takeaways Traditional click-based traffic is declining as AI search interfaces and zero-click results dominate the digital landscape Structured data implementation is...
Content decay is the gradual decline in organic traffic, engagement, and rankings of once-popular content. Businesses should conduct regular audits, update old content with fresh insights, optimize for new keywords, and enhance user experience to combat content decay. By proactively addressing content decay, brands can maximize the value of existing content and sustain strong search engine performance over time.
AI is transforming the way marketers create, allowing them to produce compelling content with a few clicks. But will using ChatGPT-generated text hurt your site’s ranking?