English and Filipino
Stefanie Richel Siclot is a digital marketing professional with 6 years of experience and a growing track record in agile project management. Currently the Head of Project Management, Stefanie has led cross-functional teams and marketing initiatives, using tools like Google Tag Manager, Google Analytics, and Project Management platforms such as monday.com. She holds a Google Project Management certification and is currently pursuing her PMI certification to solidify her expertise further.
With roots in SEO and contributions to respected marketing publications, Stefanie brings tactical knowledge and leadership to her work. She’s guided by a collaborative, team-first approach that values open communication, transparency, and servant leadership – principles that foster trust and deliver stronger outcomes.
Beyond work, Stefanie enjoys spending time with her toy poodles and unwinds through retail therapy after overcoming challenges. Her ability to blend strategy, empathy, and execution makes her a trusted voice in digital marketing and project management.
Key Takeaways:First-party data strategy is one of the most underleveraged and mismanaged assets in agency-client relationships.Most breakdowns happen not because of technology...
Key Takeaways:Most repurposing workflows break down not because of missing tools, but because of missing systems and ownership structures.Agencies managing multiple clients need...
Key Takeaways:Analytics implementation breaks down at scale because most agencies build for one client at a time, not for a portfolio.Inconsistent tracking architecture creates...
GeneralWeb DevelopmentSearch Engine OptimizationPaid Advertising & Media BuyingGoogle Ads ManagementCRM & Email MarketingContent Marketing