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Stay on the right path with help from the experts. Get insider tips, guides, and resources on everything digital.

Irresistible Lead Magnet Ideas to Grow Your Email Subscriber List

Anissa Maligat

Obtaining a customer’s email address allows marketers to start nurturing leads and send targeted content to recipients. By starting an email campaign, you can gradually move more...

Search Simplified: A Complete Guide to SEO [2020]

Fiona Gurtiza

It is a truth universally acknowledged that any business that wishes to succeed is in need of SEO. Consider this: any person faced with a problem often turns to Google for the...

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Google’s Latest Indexing Glitch: How & Why It Happened

Fiona Gurtiza

On August 10, 2020, Google was hit by a massive glitch that disrupted search results for hours.  Casey Markee, who runs SEO consulting firm Media Wyse, took to Twitter after...

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How to Design an Effective Landing Page

Aviana Rogado

A lot of brands complain about low conversion rates. What these people fail to realize is that capturing targeted leads all boils down to designing a landing page that conveys...

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Is AI the Future of Digital Marketing

Fiona Gurtiza

We’re advancing into a new age of artificial intelligence (AI), but humans have long been dreaming about the possibilities of AI for a lot longer than most people...

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A Closer Look at Client-Side & Server-Side Rendering

Fiona Gurtiza

Every developer is familiar with the age-old dilemma: should I render a site from the client-side or the server-side? Since the invention of search engines, the conventional...

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The Best Digital Marketing Resources of 2020

Fiona Gurtiza

2020 is a year of great challenges and unprecedented change. The COVID-19 pandemic has left no business unscathed, devastating small and big-time retailers. Government-imposed...

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Our Secret Sauce for High-Converting Facebook Ads

Bernadette Catalan

Facebook is a thriving platform for anyone looking to boost brand awareness. With 2.6 billion monthly active users, it’s currently the biggest social networking platform...

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All You Need to Know About Writing About Us Pages

Fiona Gurtiza

Your website requires two things: remarkable content and eye-catching design.  Crafting compelling content is crucial to your inbound marketing efforts. But when we say...

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How to Write Product Descriptions that Sell

Iss Bautista

In case you missed it, e-commerce businesses have seen a massive spike in sales and traffic over the past couple of months. And that’s because people forced to stay at home due...

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