Rocketeer Reflections: Why I Became a Developer
To succeed in today’s wired world, businesses and professionals need to maintain a website. Maintaining a viable website will help companies generate more business, convert leads...
Anissa Maligat
SEO and Digital Marketing Blog: Tips, Strategies and AI Search Insights
Stay on the right path with help from the experts. Get insider tips, guides, and resources on everything digital.
Storytelling & UX: How to Improve User Experience by Telling a Story
The goal of user experience design is to create an efficient and pleasant online experience for users. Every brand has a story to tell—and that story can be told through...
Anissa Maligat
6 Foolproof Strategies for Higher Email Open Rates
With online channels like social media on the rise, you might ask at some point: Is email marketing still useful? HubSpot, which develops and markets products for inbound...
Stefanie Siclot
Top 7 UX Design Principles
Consumers enjoy using products that are well-designed and highly functional. Whether it’s a digital interface, such as a website or app, or a physical product, like a smartwatch...
Stefanie Siclot
Mobile-First Indexing: What You Need to Know
Historically, Google Search primarily crawled, indexed, and ranked the desktop version of a web page’s content when evaluating the relevance of a page to a user’s query....
Josh Evora
6 Digital Marketing Trends to Watch Out For in 2019
The digital marketing landscape is both fast-paced and continuously changing. This year, we saw businesses and brands of all sizes scrambling to build upon last year’s social...
Anissa Maligat
Rocketeer Reflections: How Music School Prepared Me to Be a Writer
Before I became a writer, I wanted to be a singer and lyricist whose words and music would touch the lives of anyone who hears them. So a decade ago, I entered music school. Here,...
Alvar Santos
Keyword Research: An Essential Part of SEO
It’s the year 2018 and there’s obviously no slowing down with our use of the Internet. We proudly live in the age of information and social media, giving us unrestricted access...
Josh Evora
Going Glocal: A Quick Guide for Small Businesses
Glocalization is not a new concept. This marketing term, a portmanteau of global and local, is the practice of blending global and local marketing techniques and strategies in...
Alvar Santos
Planting the Seeds of Education for a Brighter Tomorrow in the Philippines
While donations and other means of financial support can make a difference in the lives of children in need, what’s more meaningful and worthwhile is taking the time to spread...
Marc SamsonReady for Liftoff
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