Creating a Custom Storefront on Facebook Shops
Engaging with your target market on different social media platforms makes your business successful. Facebook is an excellent place to start since it has over 2.6 billion active...
Anissa MaligatDigital Marketing
Is AI the Future of Digital Marketing
We’re advancing into a new age of artificial intelligence (AI), but humans have long been dreaming about the possibilities of AI for a lot longer than most people realize. It’s...
Alvar Santos
The Best Digital Marketing Resources of 2020
2020 is a year of great challenges and unprecedented change. The COVID-19 pandemic has left no business unscathed, devastating small and big-time retailers. Government-imposed...
Alvar Santos
A Digital Marketing Game Plan for Bouncing Back After COVID-19
The reality of the COVID-19 outbreak took everyone by surprise. Across the globe, governments and political groups are urging customers to stay indoors to prevent the spread of...
Alvar Santos
Adopting a Cost-Control Mindset During COVID-19
The distance between corporate denial and company layoffs are a lot shorter than most people realize, especially during a crisis. During the initial phase of the COVID-19 outbreak,...
Alvar Santos
What COVID-19 Means for E-Commerce Businesses
Daily life for people around the world has changed in ways that were unimaginable before the COVID-19 outbreak. As people around the globe conform to social distancing measures,...
Alvar Santos
How Brands Are Responding to COVID-19
The past couple of months have shown us that everything can change in the blink of an eye. Healthcare systems, private sectors, and governments worldwide are still struggling to...
Alvar Santos
State of Digital Marketing: Big Trends to Expect in 2020
As we’re approaching the end of 2020, businesses big and small are trying to get a leg up from the competition through new campaigns and marketing strategies. And if you plan to...
Stefanie Siclot
Voice Search: Mapping the Next Frontier for Digital Marketing
It wasn’t that long ago when Siri, a virtual personal assistant built into Apple iPhones, first came out in 2011. Back then, the voice assistant tool was just a cool tool that...
Alvar Santos
9 Crucial Branding Mistakes to Avoid
Start-ups and small businesses are often too caught up in the technicalities of the business—customer acquisition, sales, overhead costs, product quality, the list goes on....
Alvar SantosReady for Liftoff
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