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Latest Articles

Digital Marketing 101: What Every Business Owner Should Know

By | June 21, 2019

In today’s modern landscape, digital channels like social media, email, and Google search have made it easier for businesses to connect with their current and prospective customers. Companies choose online channels over offline marketing tactics because people are spending more and more time on the internet these days.   From your website to your social […]

Optimizing for Google Featured Snippets: A Definitive Guide

By | June 13, 2019

The SEO world has been asking the same question for ages: how do you get to the top of a search engine results page?   There’s no magic wand that guarantees your rise to the top of the SERPs. Getting there takes time and practice. In a nutshell, boosting your search ranking involves building a […]

Social Media Marketing Trends That Will Dominate 2019

By | March 18, 2019

The social media landscape has always been ever-changing. Facebook, Instagram, WhatsApp, and other social media platforms consistently introduce innovative features or affordances to users and brands. These features add various elements to the platforms that created them, whether they’re new interfaces, multiple consumption habits, or different types of communication. These social media tools also help […]

Advocacy

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Planting the Seeds of Education for a Brighter Tomorrow in the Philippines

By | December 8, 2015

While donations and other means of financial support can make a difference in the lives of children in need, what’s more meaningful and worthwhile is taking the time to spread happiness to the young ones and motivate them to study hard. This was experienced firsthand by Growth Rocket team members who recently visited a public elementary school in Caloocan, a city in northern Manila, Philippines.

Every step counts no matter how small we think it is

By | June 22, 2015

Growth Rocket prides itself in investing heavily on our team— From making sure our team members have everything they need to deliver brilliance through our work to arming them with the training, knowledge and thought leadership to keep them consistently on top of their game—Growth Rocket does it all and we are all aware of how […]

Digital Marketing

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Digital Marketing 101: What Every Business Owner Should Know

By | June 21, 2019

In today’s modern landscape, digital channels like social media, email, and Google search have made it easier for businesses to connect with their current and prospective customers. Companies choose online channels over offline marketing tactics because people are spending more and more time on the internet these days.   From your website to your social […]

Social Media Marketing Trends That Will Dominate 2019

By | March 18, 2019

The social media landscape has always been ever-changing. Facebook, Instagram, WhatsApp, and other social media platforms consistently introduce innovative features or affordances to users and brands. These features add various elements to the platforms that created them, whether they’re new interfaces, multiple consumption habits, or different types of communication. These social media tools also help […]

Benefits of Outsourcing Digital Marketing

By | February 11, 2019

With the rise of social media and continued accessibility of smart gadgets, digital marketing has become the gold standard of the advertising industry. Digital marketing has become an essential component in any successful business, whether if it is a small startup or a widely known household brand. If you are planning to jumpstart your digital […]

Email Marketing

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6 Foolproof Strategies for Higher Email Open Rates

By | November 5, 2018

With online channels like social media on the rise, you might ask at some point: Is email marketing still useful? HubSpot, which develops and markets products for inbound marketing, still thinks so. In fact, they consider 2018 to be a great time for email marketing because of the developments that occurred in the first half […]

Inside Growth Rocket

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Rocketeer Reflections: Why I Became a Developer

By | November 26, 2018

To succeed in today’s wired world, businesses and professionals need to maintain a website. Maintaining a viable website will help companies generate more business, convert leads and prospects into customers, and deliver strong marketing messages.   In order to capture the attention of your target market, you’ll need the expertise of a web developer. A […]

Rocketeer Reflections: How Music School Prepared Me to Be a Writer

By | October 1, 2018

Before I became a writer, I wanted to be a singer and lyricist whose words and music would touch the lives of anyone who hears them. So a decade ago, I entered music school.   Here, I learned a plethora of instruments from different parts of the world and got immersed in all kinds of […]

SEO

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Optimizing for Google Featured Snippets: A Definitive Guide

By | June 13, 2019

The SEO world has been asking the same question for ages: how do you get to the top of a search engine results page?   There’s no magic wand that guarantees your rise to the top of the SERPs. Getting there takes time and practice. In a nutshell, boosting your search ranking involves building a […]

#AskUsAnything: How Long Does it Take to See Results with SEO?

By | January 7, 2019

People ask many SEO-related questions—and one of the most challenging to answer is  “How long does it take to see results with SEO?”   The short answer is, it depends on a number of factors.   A large number of variables will play a role in the success of your optimization efforts, as well as the […]

Mobile-First Indexing: What You Need to Know

By | October 14, 2018

Historically, Google Search primarily crawled, indexed, and ranked the desktop version of a web page’s content when evaluating the relevance of a page to a user’s query. However, since the majority of users now access Google on mobile devices, Google announced in late 2016 that they would start rolling out “mobile-first indexing”. Once fully implemented, […]

User Experience

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Storytelling & UX: How to Improve User Experience by Telling a Story

By | November 12, 2018

The goal of user experience design is to create an efficient and pleasant online experience for users. Every brand has a story to tell—and that story can be told through compelling content and strategic UX design.   Just like the stories we read in fairy tale books and epic novels, a UX story should have […]

Top 7 UX Design Principles

By | October 22, 2018

Consumers enjoy using products that are well-designed and highly functional. Whether it’s a digital interface, such as a website or app, or a physical product, like a smartwatch or espresso machine, products that can be easily manipulated provide the best user experience.   In order to create digital interfaces that allow users to perform tasks […]