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Chatbots and the Future of Conversational Marketing
Jamie GonzalesChatbots are currently considered the future of digital marketing. Using artificial intelligence (AI), they streamline communication between a business and its consumers in a...
Funnel Vs. Flywheel: Which model is right for your business?
Iss BautistaIf you’ve been in business long enough, you’re almost certain you know the purchase funnel by heart. Perhaps, to the point where you visualize potential customers moving...
Read MoreHow to Create a Social Media Marketing Plan
Fiona GurtizaSocial media is one of the fastest growing trends in history. It’s been around since the dawn of the World Wide Web, but it has outpaced the growth of the internet itself. Within...
Read More80 Digital Marketing Terms You Should Know
Rafael VillanuevaOne thing you should know about digital marketing is that it can be done by anybody as long as you spend time learning the fundamentals. After all, digital marketing is simply...
Read MoreDigital Marketing 101: What Every Business Owner Should Know
Fiona GurtizaIn today’s modern landscape, digital channels like social media, email, and Google search have made it easier for businesses to connect with their current and prospective...
Read MoreOptimizing for Google Featured Snippets: A Definitive Guide
Fiona GurtizaThe SEO world has been asking the same question for ages: how do you get to the top of a search engine results page? There’s no magic wand that guarantees your rise to the top...
Read MoreSocial Media Marketing Trends That Will Dominate 2019
Anissa MaligatThe social media landscape has always been ever-changing. Facebook, Instagram, WhatsApp, and other social media platforms consistently introduce innovative features or affordances...
Read MoreBenefits of Outsourcing Digital Marketing
Jamie GonzalesWith the rise of social media and continued accessibility of smart gadgets, digital marketing has become the gold standard of the advertising industry. Digital marketing has become...
Read MoreWhy You Shouldn’t Ignore Micro Influencers
Jamie GonzalesLiving in an age where consumers can easily get their hands on vast amounts of data, it is imperative for you to develop more compelling advertising strategies that not only sell...
Read MoreDevelop Your Online Business with the Right E-commerce Software
Anissa MaligatE-commerce presents numerous advantages to entrepreneurs and companies. For one, e-commerce businesses are open around the clock, which means customers can browse and purchase your...
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