COVID-19 Business Continuity Insights and Digital Marketing Tips
Content marketing services that cover all the bases, from customer acquisition to nurturing.
This lifestyle app with a strong reach in Metro Manila leveraged Facebook Ads to propel its customer acquisition and retention efforts. Growth Rocket combined localization and hyper-targeting to drive a significant boost in app installs and usage at lower costs.
StoreHub, a leading retail operating system for SME’s across Southeast Asia, partnered with Growth Rocket to cement its presence in the Philippines. Through Facebook and Google Advertising, the team was able to ramp up the brand’s lead acquisition and regional penetration. The collaboration has led to meaningful bottom-line results since the engagement kicked off in July 2019.
Anotoys partnered with Growth Rocket with the goal to embed the brand in the local premium toy collectibles market. Our team used a suite of customer acquisition strategies, including Facebook Ads, Google Ads, SEO, e-commerce web development, and content marketing to drive conversions and boost revenue.
Our content marketing team is made up of unique individuals who are ultimately creative and data-driven marketers. We have one simple objective: to influence our clients’ goals and reinforce their brand using tailored content. Whether it’s to build a search presence, create a social media following, drive eCommerce sales, or develop a content marketing strategy, we’ll craft the assets you need to crush your goals.
Our content marketing expertise goes beyond the written word. As a customer acquisition agency, we have a mixed bag of talent and specialists working together to craft the best content possible. Our web content writers, editors, and strategists collaborate with the SEO, Outreach, Social Media, and Design teams to ensure your digital assets are effective throughout the digital sphere. We believe that one content asset, like a case study, infographic, or video, can deliver results at extended periods with the right omnichannel strategy. We swear by timeless, cost-efficient, and impactful content that have a direct impact on your business’ bottomline.
Unlock the power of content. From website copies and infographics to blogs and ebooks, content can be your most powerful digital asset. By partnering with our content marketing agency, you’ll gain access to proven techniques and advanced tools in content creation, distribution, and promotion. Plus, you’ll be working with a talented team of content strategists, copywriters, editors, and creatives. Our process has been refined through years of experience and learning.
Writing online copy is one thing, writing online copy that turns casual readers into loyal brand ambassadors is another. We always aim for the latter. We use the most advanced tools to dive deep into your target audience’s wants, needs, and goals.
Data is the lifeblood of an effective content marketing strategy. It sets our team on the right path when crafting copy, resources, and other marketing collateral. We’ll scope out your competitive landscape and audit your web presence and identify key metrics for your brand.
From our findings, we can create a laser-targeted content marketing plan that’s aligned with your goals. We’ll lay down a solid strategy for production, distribution, and promotion for each channel and ensure alignment with best practices.
Through a collaborative effort, our team will then begin implementing your content marketing plan. During this process, our team will work together to reinforce your brand and create valuable digital assets that will forge meaningful customer relationships.
After we deploy your campaigns, more work continues. We’ll keep a close eye on your campaigns’ performance, conduct tests, and find opportunities with the data we have. This allows us to fully optimize your campaigns and achieve maximum impact at lower costs.
Composing an informative, persuasive, and compelling narrative around your business is key to building an image that inspires confidence and trust. It is also integral in connecting with your target audience as they go through all stages of the conversion funnel. By creating a powerful and strategic content marketing plan with your specific goals in mind, we help you establish credibility and authority in your specific niche, grow a loyal customer base, and forge a strong online presence through improved organic traffic and search engine ranking.
Content is integral to your online strategy, and we need to make sure that the two will work together in harmony by performing a content audit and analysis. We start by doing a full inventory of all indexable or crawlable content on the blog and e-commerce landing pages of your website. This is then followed by a GAP and competitive analysis to identify gaps in your current content performance and find all possible opportunities for improvement.
Your content will also be analyzed using various key metrics to determine what needs to be revised or updated.
Once we have a content marketing strategy in place, we move on to implementation. Our content development and marketing team is made up of professional researchers and writers with a broad range of experience in content creation and extensive digital marketing knowledge. They work closely with our specialists to formulate content types and topics that will target prospective customers in all stages of the buying funnel. These are then consolidated into a well-balanced editorial calendar that follows the most optimum publishing and distribution schedules for each piece of content. All content will be created and distributed with your business goals, target audience, and digital marketing initiatives in mind.
Content is the key to building people’s trust online. Deliver value using quality resources, blogs, thought leadership articles, ebooks, and infographics and you’ll surely make a mark in your industry. It’s also your ticket to higher SERP rankings and impactful organic link placements. Work with our trusted content marketing agency and we’ll make sure you don’t miss out.
Partner with a team that turns data and intuition into memorable, money-making content.
Growth Rocket is the agency of choice for a diverse roster of clients. We have driven results for emerging brands in South East Asia to big businesses in the US, Australia, and the UK. They continue to trust us to deploy end-to-end strategies tailored to their unique needs and goals.
Content is a game-changer throughout the customer lifecycle. Achieve your business goals with our suite of content marketing services.
A visually-arresting website is useless without cohesive, targeted copy. We create on-site content that turns casual visitors into loyal customers.
We create link building assets to boost your traffic and authority. We tap into the earned, paid, and owned media landscape for maximize impact for your SEO content marketing campaigns.
Email, social media, and Google Ads are high-converting channels. Make sure your copy shines like a beacon among a sea of ads with our help.
Visual content is the fastest, most effective way to reach and engage with your audience. And we have the talent and tools to deliver results.
The key to a successful website is crafting compelling content that engages your audience. We believe that the formula for success lies in creating persuasive and engaging content that boost top-of-mind awareness until your customers are ready to buy. When you choose us, we’ll breathe life into your web content to drive greater customer loyalty and attract more visitors.
Turn browsing visitors into buying customers. Our content marketing services help you squeeze more value into your content and identify opportunities that drive engagement. Then, we measure content performance against key success metrics and offer recommendations to improve search engine visibility.
A thoughtfully written ad can help you outshine your competitors and bring more customers to your doorstep. But to make this work, you need help from ad copywriters with a knack for wordplay and understand the psychological triggers that’ll encourage customers to buy. Count on our master wordsmiths to craft ad copies that’ll spark interest and make people curious to buy from you.
Dazzle your audience with expertly crafted copy that generates greater awareness for your brand. We bank on your unique selling proposition to create irresistible offers that’ll leave your customers hungry for more.
Your content assets play a vital role in driving customer loyalty and winning over new prospects. So if you want to establish brand authority and build more meaningful relationships with your audience, you’ll need to make high-impact marketing collateral part of your content marketing strategy.
We go the extra mile to diversify your content assets to create meaningful, relevant, thought-provoking content. We help you consolidate your online presence with white papers, newsletters, case studies, e-books, and brochures. Our content will captivate the minds of your readers and create a long-lasting impression.
As a leading content strategy agency, we’re your first call if you’re in need of strategic content guidance. We help you manage your tangible media assets so that it demonstrates who you are and communicates the value you bring to your industry.
Our content marketing services help you plan for reliable and cost-effective sources of traffic and leads. We develop an effective omnichannel strategy that clearly defines your target audience, unique selling proposition, content type, and channels of publication. We bring all these elements together using the best practices to set your business apart.
Your customers are becoming more sophisticated by the day, conducting their own purchasing research as they’re inundated by greater marketing noise every day. To keep up with their changing needs, you need to come up with new ways to engage your customers and encourage them to interact with your content. That’s where media-rich advertising comes in.
Rich media deviates from static texts and images. Instead, it incorporates media-rich elements and sensory features such as audio, video, and animation to hook audience attention. With our help, you can fuel your content marketing strategy with videos, gifs, infographics, live streams, and topical webinars. We’ll help make your content relevant and shareable across multiple platforms.
Content marketing is a process that involves planning, creating, and sharing content to attract prospects and turn them into customers. The goal is to educate, entertain, and inspire your audience so you can improve brand awareness and boost sales.
Content marketing is different from traditional forms of marketing found on TV, radio, billboards, and other types of print media. Rather than making a direct pitch about your products or services, content marketing focuses on providing relevant and useful info that inspires profitable action.
In today’s connected world, outbound marketing strategies (or any sales method that involves reaching out to people to see if they’re interested in a product) aren’t as effective in converting leads as they used to be. After all, the internet is full of flashing banners, subscription pop-ups, clickbait, and spam messages all clamoring to be noticed.
If you want to rise above the noise, you’ll need to offer in-depth, well-sourced, and authentic content. The personalization and transparency that goes into creating an effective content marketing plan can go a long way in helping you connect with customers better.
SEO and content marketing go hand-in-hand, and understanding the difference is crucial to doing them both effectively. SEO is all about making your content as accessible as possible so more people can find you. This involves optimizing your content for better visibility and improving technical factors (such as page load times and mobile-friendliness) so people can seamlessly engage with your site.
On the other hand, content marketing is a broad strategy that targets people across various channels. Without these channels, people will fail to see your content or learn about your brand. That’s why successful content marketing involves understanding what channels to use in delivering your content.
Content marketing is used by businesses across industries, from one-person shops to large enterprises. And it’s because it works. An effective content marketing plan can expand your reach and fuel your content strategy so you can:
The cost of content marketing services depends on the scope, size, timing, and complexity of each campaign. The first thing you’ll need to ask yourself is whether you have the right framework to promote content. If you have a poorly designed website or inactive blog, for instance, this’ll translate to a higher overall cost because this requires a more complex content strategy. So it all depends on what your needs and goals are.
To learn more about our content marketing services, get in touch with us and we’ll provide you with a cost estimate.
Before putting your success measurement program in place, you’ll need to decide how frequently you’ll collect data. A good place to start would be to track the monthly performance of your content marketing campaigns. Then, identify KPIs that can help you measure how effective your content is. Some examples include email subscriptions, form downloads, and referral links.
Other tips to keep in mind when tracking performance include:
Start your brand's success journey today with a conversation. Share your goals and objectives with us and let's set up a discovery call.