Google introduced Search Generative Experience (now AI Overviews) in 2023. We discuss what this feature is and how to use it to succeed in online search.
Content decay is the gradual decline in organic traffic, engagement, and rankings of once-popular content. Businesses should conduct regular audits, update old content with fresh insights, optimize for new keywords, and enhance user experience to combat content decay. By proactively addressing content decay, brands can maximize the value of existing content and sustain strong search engine performance over time.
AI is transforming the way marketers create, allowing them to produce compelling content with a few clicks. But will using ChatGPT-generated text hurt your site’s ranking?
AI is transforming SEO. It’s starting to automate time-consuming tasks and helping marketers analyze massive amounts of data. Find out how you can maximize the benefits of AI for SEO by achieving harmonious human-AI collaboration.
Competitor keyword analysis can put you ahead of your competitors on Google’s SERPs. Here’s why you should conduct one for your business.
Google favors websites with good backlinks. Find out how to earn these links here.
Businesses investing in SEO face multiple challenges. We dive deep into these common roadblocks and how to overcome them.
Google is adding two more search updates to its list of 2022 algorithm updates. Our newest blog post looks into the company’s helpful content and product review updates.
Many SEO experts claim that word count is vital to search rankings. In this article, we break down this theory and answer whether SEO success depends on word count.
Google has rolled out its first core update for 2022. The Growth Rocket team looks at how this update shook up search rankings and how you can recover.