How AI Prevents Fraud in Magento Checkouts
Key Takeaways AI-powered fraud detection systems can reduce false positives by up to 70% while maintaining security standards in Magento checkouts Real-time behavioral analysis and...
Mike Villar
Magento Development
Magento Development Services for Stores That Sell
Magento and Adobe Commerce can handle almost any catalog, any checkout and any integration you throw at them. We are certified Magento developers who handle custom Magento development and also run SEO and paid media for online stores, so what we build is meant to sell, not just launch.
- Magento Certified Developers
- Google Partner
- Meta Business Partner
- CXL Certified Optimizer
- Claude Certified Architect – Foundations
What is Magento development?
Magento development is the building, customizing, migrating and maintaining of online stores on Magento Open Source or Adobe Commerce. It covers storefront themes, custom modules, checkout, B2B features, integrations with ERP, PIM and shipping systems, performance and security.
Magento is open, flexible and powerful. It runs large catalogs, multiple storefronts, complex pricing and B2B workflows that simpler platforms struggle with. That power comes with weight: a poorly built Magento store is slow, expensive to maintain and hard to upgrade, which is why who builds it matters more than the platform.
We build stores that load fast, stay upgradeable and are ready for search from day one, because the same team that writes the code also understands ecommerce SEO and the paid campaigns that bring traffic. Planning a move from another platform? We handle migrations without losing the rankings you have earned.
Updated October 2026 · Growth Rocket search team
Magento vs Shopify: which should you choose?
Choose Shopify when you want speed to launch and low maintenance with standard needs. Choose Magento (Adobe Commerce) when you need deep control over a large or complex catalog, B2B features or custom integrations, and can support the engineering.
“Magento vs Shopify” is searched about a thousand times a month, and the answer depends on what you sell and who will maintain it.
Shopify is hosted, simple and quick. It handles security and updates for you, has a vast app store and works well for brands with fairly standard catalogs and checkout needs. The trade-off is less control over the platform’s core behavior and fees that grow with volume and apps.
Magento and Adobe Commerce are open and flexible. You can model complicated catalogs and pricing, run multiple storefronts, serve B2B customers and integrate deeply with other systems. The trade-off is that you carry more responsibility: hosting, security patches, upgrades and a development team that knows what it is doing.
We build on Magento and advise on others, so we will tell you if a simpler platform fits better. Many of the best conversations we have start with “do we really need Magento?”.
Which Magento edition should you run?
The right answer depends on your catalog, your team and your roadmap.
| Option | Best for | Hosting | Strengths | Trade-offs |
|---|---|---|---|---|
| Magento Open Source | Growing stores with in-house or agency development | You choose and manage it | Free license, huge ecosystem, full control of the code | You carry hosting, security patches and upgrades; fewer built-in B2B and enterprise tools |
| Adobe Commerce | Larger catalogs, B2B and complex merchandising | Self-hosted or on a platform of your choice | B2B features, staging and content tools, official support | License cost; the same engineering care as any large store |
| Adobe Commerce Cloud | Teams that want Adobe to manage the infrastructure | Adobe’s managed cloud | Managed hosting, scaling and deployment tooling | Higher total cost; less freedom over infrastructure |
When Magento is the right call
We would rather tell you early if another platform fits better. These are the signs Magento is worth it.
- 01
Your catalog or pricing is complex
Thousands of SKUs, configurable products, customer-specific pricing or multiple currencies and storefronts.
- 02
You sell to businesses too
Company accounts, quotes, requisition lists and shared catalogs are built for Magento.
- 03
You have systems to connect
ERP, PIM, OMS, CRM and shipping integrations are routine work on Magento.
- 04
You need control
You want to own the code, customize checkout and decide how the store grows.
What our Magento development services include
From a focused fix to a full replatform, built by certified developers.
- 01
Magento and Adobe Commerce builds
New stores built on a clean architecture, designed to be upgraded rather than rewritten.
- 02
Custom module and extension development
Purpose-built functionality that fits your business, written to Magento standards.
- 03
Storefront and theme development
Fast, accessible storefronts, including Hyvä-based themes, and headless or PWA front ends where they pay off.
- 04
Migrations and replatforming
Moves to Magento from other platforms, and between Magento versions, with a redirect map that protects your SEO.
- 05
Upgrades and security patching
Version upgrades and regular patches, planned around Adobe’s published support dates.
- 06
Performance and Core Web Vitals
Caching, indexing, image delivery and code fixes that make the store faster for shoppers and search engines.
- 07
B2B and wholesale features
Company accounts, quotes, shared catalogs and custom pricing.
- 08
Integrations
ERP, PIM, OMS, CRM, payment, shipping and marketing tools connected through clean APIs.
- 09
Checkout optimization
Fewer steps, clearer errors and tested changes that lift conversion.
- 10
Support and maintenance
A team that stays after launch, with monitoring, fixes and a roadmap for improvements.
- Adobe Commerce
- Magento Open Source
- Hyvä
- PWA and headless
- Elasticsearch and OpenSearch
- AWS
- Cloudflare
- REST and GraphQL APIs
- Adobe Commerce Cloud
Migrating to Magento 2 without losing your SEO
A safe migration maps every important URL, keeps titles, descriptions, canonicals and structured data, sets up one-step redirects, and compares the new site against the old one before and after launch.
Replatforming is where stores lose rankings, usually because the URLs, content or structure changed and nobody checked. Our process treats SEO as part of the migration, not an afterthought.
- Baselinewe crawl the current site and record URLs, titles, descriptions, canonicals, structured data, internal links and top-performing pages.
- Redirect mapevery URL that has traffic, links or sales gets a one-step 301 to its closest new equivalent.
- Parity checksmetadata, headings, schema, images and internal links are compared page by page before launch.
- Launch checksrobots, sitemaps, canonicals, speed and analytics tested on the production setup.
- After launchwe monitor crawl errors, indexing and rankings, and fix issues quickly.
What to expect from a Magento project
Expect discovery and a technical audit first, then architecture and an estimate, development in sprints on a staging site, testing and an SEO comparison, a managed launch and ongoing support.
A Magento project is large enough that process matters.
- 01Discovery and auditgoals, catalog, integrations, current store or code, and risks.
- 02Architecture and estimatea plan for modules, theme, hosting and integrations, with a price for defined work.
- 03Build in sprintsworking features on staging with regular demos.
- 04Testfunctional testing, performance, security checks, redirects and an SEO comparison.
- 05Launcha rehearsed, monitored go-live.
- 06Supportpatches, upgrades and a roadmap.
Smaller jobs, such as a module, a performance fix or an upgrade, follow the same shape in a shorter form.
Magento storefronts we work on
From premium meat delivery to auto parts, each store has its own brand, catalog and way of shopping. Pick a store to see it on desktop and mobile.
How we build beautiful, high-performance, ultra-reliable Magento stores
The same three standards run through every store above. This is what they mean in practice. Speed and structure also decide how a store ranks, which is where our ecommerce SEO work picks up.
-
Spec 01
Beautiful
Designed around how your customers shop
A store succeeds when shoppers find the right product quickly and trust what they see. Design starts there, and the brand is layered on top.
- Navigation and search shaped by your catalog: filters, mega menus and product finders where they help
- A theme built around your brand, not a reskinned template
- Mobile layouts designed for thumbs, not shrunk from desktop
- Merchandising your team controls: menus, hero banners and category tiles
-
Spec 02
High-performance
Fast on a real phone, not only in a lab test
Large catalogs are heavy by nature. We keep the storefront light so shoppers and search engines get pages quickly.
- Cloudflare CDN at the edge, so pages and assets load close to every shopper
- Magento full-page and object caching tuned to the catalog
- Images in modern formats, sized for each screen and lazy-loaded
- Lean themes and an extension budget: every module earns its place
- Catalog search on OpenSearch, tuned for SKUs, synonyms and typos
- Core Web Vitals tracked from real-user data after each release
-
Spec 03
Ultra-reliable
Built to stay up on the busiest day of the year
Reliability comes from discipline: how code ships, how the store is protected and how quickly problems are seen.
- Hosted on AWS, with infrastructure sized to each store’s catalog and traffic
- Cloudflare firewall and bot protection in front of search, login and checkout
- Staging, code review and QA before every release
- Security patches applied on Adobe’s published schedule
- Uptime and error monitoring with alerts, plus tested backups
How we run a Magento project
Clear stages, regular demos and no surprises at launch.
- 01
Discovery and audit
We review your store, goals, integrations and codebase, and tell you what we would keep, fix or replace.
- 02
Architecture and estimate
A plan, a scope and a price for defined work, with the trade-offs explained.
- 03
Build in sprints
Working software on a staging site, reviewed with you every sprint.
- 04
Test and launch
QA, performance checks, redirects and an SEO comparison before go-live.
- 05
Support and grow
Monitoring, upgrades and a roadmap of improvements after launch.
Why stores choose Growth Rocket for Magento
A boutique team with enterprise discipline, and developers who understand how stores grow.
- 01
Certified Magento developers
The people who scope your project are the people who build it.
- 02
Built for search and conversion
We bring ecommerce SEO, paid media and conversion thinking into the build.
- 03
Migrations that keep your rankings
We baseline titles, canonicals, schema and redirects before launch and compare them after.
- 04
You own the code
Clean, documented, upgradeable code that belongs to you.
- 05
A team that stays
We support what we build and plan the next improvements with you.
Certified, and kept current
-
Magento Certified Developer
-
Google Partner
-
CXL Certified Optimizer
How to choose a Magento development company: seven questions to ask
Magento work is complex, and a poor build is expensive to undo. Ask these before you commit.
We answer every one of these on a first call.
Are your developers Adobe Commerce certified?
Certification is a baseline. Ask who is certified and who will work on your project.
Who will actually build my store?
Ask about the team, their experience and whether the people who scope are the people who build.
What does your upgrade and patching process look like?
Stores that fall behind get expensive. Ask how they plan and test updates.
How do you approach performance?
Look for specific answers: caching, indexing, theme weight, Core Web Vitals targets and testing.
How will you protect our SEO in a migration?
The answer should include a baseline, a redirect map and before and after comparisons.
Do I own the code and the repository?
You should. Documented, clean code that any competent team can take over.
What happens after launch?
Ask about support, monitoring and how improvements are planned.
Ecommerce growth from our case studies
Case Study :
Case Study: How Growth Rocket Helped Anotoys Drive Retail Sales and Dominate the PH Premium Collectibles Market
Anotoys partnered with Growth Rocket with the goal to embed the brand in the local premium toy collectibles market. Our team used a suite of customer acquisition strategies, including Facebook Ads, Google Ads, SEO, e-commerce web development, and content marketing to drive conversions and boost revenue.
- 123.35%
- Increase in revenue
- 288.68%
- Increase in conversion volume
- 174.68%
- Increase in organic users
Case Study :
Case Study: How Growth Rocket Drove Conversions and Ecommerce Revenue for Tenderbites
Tenderbites, a meat retailing enterprise, teamed up with Growth Rocket to expand customer reach and ramp up conversions. Through Facebook and Google advertising, we drove a significant boost in conversions and generated greater customer retention.
- 297.27%
- increase in Facebook ad conversions
- 331.25%
- increase in Google ads conversions
- 13,867.50%
- Increase in ecommerce revenue
- 11,860%
- Increase in ecommerce purchases
Case Study :
Case Study: How Growth Rocket Helped Lick Sleeve Increase Net Revenue Through Organic & Paid Search
Lick Sleeve offers a safe and comfortable leg protection device for dogs recovering from a leg injury. The brand wanted to expand its reach by targeting relevant markets with high purchase intent. Growth Rocket helped boost net revenue and transactions through data-driven, customer-centric, and cost-efficient search campaigns.
- 82,350%
- improvement in blog users
- 1,879%
- growth in organic users
- 427.57%
- overall improvement in transactions
- 191.07%
- increase in net revenue
Magento problems we fix
Most Magento pain comes from the same few decisions.
- Too many third-party extensionsEach one adds weight and upgrade risk. We replace what we can with leaner, purpose-built code.
- Skipped upgrades and patchesStores fall behind and get expensive to fix. We plan upgrades and keep security patches current.
- A slow storefrontWe profile the store and fix caching, indexing, images and theme weight.
- Migrations without a redirect mapWe map every important URL and test redirects before launch to protect rankings.
- Custom code for things configuration can doWe use configuration first and code only where it adds value.
- No staging or testingEvery change goes through staging and QA before it reaches shoppers.
Hiring Magento developers: in-house, freelance or an agency?
In-house suits stores with a constant stream of work. Freelancers suit small, well-defined tasks. An agency suits projects and ongoing work that need a team: developers, QA, project management and strategy.
“Hire Magento developer” is one of the most valuable searches in this category, and the right answer depends on the shape of the work.
A single freelancer is cost-effective for a defined job, but becomes a risk when they are unavailable or when the work spans front end, back end, infrastructure and SEO. An in-house developer gives you availability but is one person with one set of skills. An agency gives you a bench with the right people for each part and the process to deliver predictably.
We work as a team and as an extension of yours. If you have developers, we can augment them; if you do not, we can be your engineering department. Either way, the code is yours.
Magento performance and Core Web Vitals
A fast Magento store depends on hosting, full-page and object caching, a lean theme, optimized images, clean extensions and well-tuned search and indexing. Hyvä-based storefronts can help a lot.
Speed affects both conversion and search visibility. The usual causes of a slow Magento store are a heavy theme, too many extensions, unoptimized images, weak caching and an under-resourced server.
Our performance work starts with measurement, then focuses on what makes the largest difference: caching configuration, theme and JavaScript weight, image delivery, database and search tuning, and extension review. For stores that want a step change, a Hyvä storefront can reduce front-end complexity and improve Core Web Vitals.
Go deeper
Field notes from our team on the topics on this page.
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Josh EvoraMagento development: frequently asked questions
What does a Magento development company do?
It builds and customizes online stores on Magento or Adobe Commerce, develops custom modules and themes, handles migrations and upgrades, connects the store to other business systems and keeps it fast, secure and supported.
Magento or Shopify?
Shopify is simpler and faster to launch. Magento gives more control for complex catalogs, B2B and deep integrations. We help you choose on your needs, not on what we happen to build.
How long does a Magento project take?
A focused upgrade can take weeks. A full build or migration usually takes a few months, depending on scope and integrations. We give a timeline after discovery.
Can you migrate us to Magento and keep our SEO?
Yes. We map URLs, preserve titles, descriptions, canonicals and structured data, set up redirects and compare before and after launch. See our ecommerce SEO work.
Do you build on Hyvä?
Yes. Hyvä-based themes can make a Magento storefront much faster and simpler to maintain, and we will tell you if it suits your store.
Can you take over a store another agency built?
Yes. We start with a code and performance audit, then tell you what to keep, fix or replace.
Is my Magento version still supported?
Adobe publishes support dates for every release. We check your version against them and plan an upgrade path before you reach the end of support.
Can you also run our marketing?
Yes. We run SEO, Google Ads and Meta ads, so the store and the traffic are planned together.
How do I hire a Magento developer?
Decide whether you need a one-off project, ongoing support or a team. Check certifications, ask for relevant examples, meet the people who will do the work and make sure you will own the code. An agency is a good fit when the work spans several skills.
What is the difference between Magento Open Source and Adobe Commerce?
Magento Open Source is the free edition. Adobe Commerce is the paid edition with additional features, including B2B tools and official support, and it can be run on Adobe’s managed cloud.
What is Hyvä, and do I need it?
Hyvä is a modern, lightweight frontend for Magento that can make storefronts much faster and simpler to maintain. It is a strong option for many stores, and we will tell you whether it suits yours.
How do I speed up my Magento store?
Measure first, then fix the largest causes: caching, heavy themes and JavaScript, unoptimized images, extension bloat and server resources. A Hyvä storefront can also help significantly.
Can you integrate Magento with our ERP or CRM?
Yes. We connect Magento with ERP, PIM, OMS, CRM, shipping and payment systems through clean, tested APIs.
More of what we build
- Web appsWeb Applications DevelopmentCustom web applications, portals and platforms, built to be run.
- MagentoMagento DevelopmentAdobe Commerce and Magento builds, migrations and upgrades for stores that sell.
- WordPressWordPress Web DevelopmentFast, custom WordPress sites that editors enjoy and search engines understand.
- AI appsAI Applications DevelopmentAI-powered applications that solve real business and operations problems.
Ready for liftoff?
Tell us about your store and what is holding it back. We will give you an honest assessment and a plan.