Author Archives for Anissa Maligat

About Anissa Maligat

Anissa is passionate about content and digital marketing. When she's not on duty as a web content writer, she likes spending time with her loved ones and fangirling over Korean pop singers.

A smartphone placed beside letter blocks that spell social media

Social Media Marketing Trends That Will Dominate 2019

March 18, 2019 5:45 am Published by Comments Off on Social Media Marketing Trends That Will Dominate 2019
The social media landscape has always been ever-changing. Facebook, Instagram, WhatsApp, and other social media platforms consistently introduce innovative features or affordances to users and brands. These features add various elements to the platforms that created them, whether they’re new interfaces, multiple consumption habits, or different types of communication. These social media tools also help […]

Woman setting up an e-commerce website for her online business

Develop Your Online Business with the Right E-commerce Software

January 28, 2019 6:03 am Published by Comments Off on Develop Your Online Business with the Right E-commerce Software
E-commerce presents numerous advantages to entrepreneurs and companies. For one, e-commerce businesses are open around the clock, which means customers can browse and purchase your products at any time. Your online shop can attract different types of shoppers, from those who normally shop in physical stores to those who’re too busy to shop in person. […]

Small wooden blocks that spell out the word search

#AskUsAnything: How Long Does it Take to See Results with SEO?

January 7, 2019 4:51 am Published by Comments Off on #AskUsAnything: How Long Does it Take to See Results with SEO?
People ask many SEO-related questions—and one of the most challenging to answer is  “How long does it take to see results with SEO?”   The short answer is, it depends on a number of factors.   A large number of variables will play a role in the success of your optimization efforts, as well as the […]

Figurine of a businessman on a map

What is the Buyer’s Journey?

January 2, 2019 3:00 am Published by Comments Off on What is the Buyer’s Journey?
Before your current clients chose your business as the best entity that could satisfy their needs, they first had to go through a journey. But what is this “journey” that we are talking about? It’s known as the buyer’s journey, and it’s the process buyers go through before they decide to purchase a product or […]

Smartphone with different apps on the screen

An Introduction to Messenger Marketing

December 17, 2018 3:10 am Published by Comments Off on An Introduction to Messenger Marketing
In their daily communication, people are slowly moving away from emails, SMS, and phone calls, with many switching to mobile-friendly messenger apps such as Facebook Messenger, iMessage, and WhatsApp. Messenger apps have grown in popularity because people find it easier, faster, and more convenient to communicate with others using these platforms.   People are also […]

Leo MC Rogado headshot

Rocketeer Reflections: Why I Became a Developer

November 26, 2018 2:53 am Published by Comments Off on Rocketeer Reflections: Why I Became a Developer
To succeed in today’s wired world, businesses and professionals need to maintain a website. Maintaining a viable website will help companies generate more business, convert leads and prospects into customers, and deliver strong marketing messages.   In order to capture the attention of your target market, you’ll need the expertise of a web developer. A […]

Combining the principles of storytelling and UX

Storytelling & UX: How to Improve User Experience by Telling a Story

November 12, 2018 2:30 am Published by Comments Off on Storytelling & UX: How to Improve User Experience by Telling a Story
The goal of user experience design is to create an efficient and pleasant online experience for users. Every brand has a story to tell—and that story can be told through compelling content and strategic UX design.   Just like the stories we read in fairy tale books and epic novels, a UX story should have […]

Man using a laptop with digital marketing graphs on the screen

6 Digital Marketing Trends to Watch Out For in 2019

October 8, 2018 8:35 am Published by Comments Off on 6 Digital Marketing Trends to Watch Out For in 2019
The digital marketing landscape is both fast-paced and constantly changing. As a matter of fact, this year saw businesses, companies, and brands refining and building upon last year’s social media trends, which included influencers and chatbots. But with 2018 coming to a close, many are wondering what the next big digital marketing trends in 2019 […]