Hi, I’m Mike! I am data-driven, Lean principles-guided digital marketing and business intelligence executive with extensive “big company” experience. Before co-founding and taking the lead at Growth Rocket, I was building and growing enterprise-level ecommerce brands and digital marketplaces. I’ve built and managed teams that range in size, from startups to NASDAQ-listed internet retailers with multi-million dollar budgets. After an eight-year run as Marketing Director at US Auto Parts, I got pulled in by the siren call of startups. I ended up working on three venture-backed startups as Chief Marketing Officer. Houman and I set up Growth Rocket in 2015, and I started working on the company exclusively in 2017. On May 2019, I was selected as a Growth Mentor at 500 Startups, the world’s most active early-stage venture fund and seed accelerator.
I (and Growth Rocket as an extension) treat marketing as a science. Our approach involves a lot of controlled experimentation, which is the reason we drive results for our clients. When I have time to spare, I read graphic novels and comic books.
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