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The Hidden Power of Generative Engine Optimization for eCommerce

Mike Villar

The Hidden Power of Generative Engine Optimization for eCommerce Key takeaway: Generative Engine Optimization is quietly becoming the most effective strategy for future-proofing...

Modern SEO Isn’t Just About Keywords—It’s About Architecture

Mike Villar

Key takeaway Modern SEO has transcended its keyword-centric origins. Today, achieving sustainable and scalable search performance requires an architectural mindset—one that...

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The Real Reason Most Magento Sites Fail to Scale

Mike Villar

Key takeaway Magento 2 sites often fail to scale due to legacy architectural choices, monolithic constraints, and suboptimal deployment practices. By adopting microservices,...

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Why Speed to Content Matters More Than Ever in the AI Era

Mike Villar

Why Speed to Content Matters More Than Ever in the AI Era Let’s get one thing straight: quality content still reigns—no arguments there. But in the AI-driven content ecosystem...

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The Future of Customer Acquisition in the World of AI

Mike Villar

The way brands acquire customers is evolving at a rapid pace, and AI is the catalyst. Direct-to-consumer (DTC) founders and growth marketers are witnessing a paradigm shift—from...

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Why Most Agencies Will Fail in the Post-AI Marketing Landscape

Mike Villar

Let’s not sugarcoat this—most traditional digital marketing agencies are on a slow march toward irrelevance. I’ve been in the agency game for over two decades. I’ve seen...

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The Basics of a Local SEO Audit: Everything You Should Know

Josh Evora

Many businesses overlook audits when implementing local SEO strategies. Our quick guide covers the basics of local SEO audits, from their definition to the best time to perform one.

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What is the Difference Between Local and Organic SEO?

Josh Evora

While local and organic SEO can help your business reach its ideal customer, they work differently. We touch on their key differences in our latest blog post.

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How Many Internal Links Should a Website Have?

Josh Evora

Internal links help with SEO and user experience, but too many can harm both. We’ve determined the optimal number of internal links a website should have.

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When Should You Outsource Backlink Building?

Josh Evora

Businesses can determine the right time to outsource backlink building by examining key indicators such as limited resources, gaps in technical expertise, and a competitive market. This way, they can seamlessly transition from in-house efforts to professional link-building services.

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