Hi, I’m Josh, Sr. SEO Supervisor at Growth Rocket. I’ve been in the industry for eight years now. I learned SEO during my OJT in college. Back then, no one really knew what SEO is all about and all I thought about was that “SEO” is just one letter shy of “CEO”, so it seemed cool. Fast forward to today, I’m still in the industry delivering results for our clients and optimizing websites for maximum impact.
I’ve been to three companies during my career and I can say that it’s been one hell of a ride. In my first company, I increased one of our website’s organic traffic by 100%, making it the company’s number one website today. In my second one, we reached the monthly target for a particular brand which has been struggling for a long time. It was only a month but who cares, it was very fulfilling being able to bring the brand back from the dead.
Growth Rocket is different from the companies I worked for. It’s a small team, but composed of “all star” players who strive to achieve each client’s goals. It’s fun to work for a company where the CEO treats employees as his equals.
One more thing, I don’t eat shrimp and crab because for me they are the cockroaches and spiders of the ocean. I’ve done my research and found that their role in the ecosystem are the same.
A battle-hardened marketing veteran, Villar wants you to practice constraint.
“Relationships escalate one step at a time. Selling without a story is like asking someone to marry you on a first date,” he told the dozen startup employees at Saola, an accelerator program run by 500 Startups.
The entrepreneurs come from a handful of early-stage companies; their biographies are combinations of data scientist, Silicon Valley veteran, Ivy League graduate, programmer, competitive gamer, mathematical physicist, computational biologist, 3x founder, and defecting corporate lifer. To some of them, ‘sales’ is a dirty word, an oil slick contaminating the purity of science.
That’s why 500 summoned Villar: a storyteller who’s obsessed with “putting narrative to data.” Villar said f– you to sales (as we know it) a long time ago. He levitates above the content scrap yard. He’s seen the matrix of advertising and he doesn’t want you to flush that precious venture capital down the toilet by buying tone-deaf Facebook ads.