Howdy! My name is Marc Samson. I’m the SEO Director & Strategist at Growth Rocket. I have been in the industry for more than a decade now. I have experience in handling sites from SMBs to large enterprise e-commerce sites. Everything from information architecture & hierarchies, on-page/off-page optimization, technical SEO, to campaign strategy and management. I am also experienced in SEO for JS / Angular frameworks. I enjoy the challenges of SEO, particularly problem solving and finding mysterious bugs on websites that need fixing. I like a good challenge.
My first project as an SEO was mainly in link building. I’m sure you’re all familiar with that. From there, I took any opportunity I can get my hands on and do it for free and I learned from it. I always seized opportunities regardless of the situation and deliverables. I am a believer that hands-on experience and learning is the only way to progress in this industry. They say that in order to be good at something, you must first put in your 10,000 hours.
One thing that I make sure I do with clients and colleagues is to communicate ideas. No matter how insane or how stupid the idea might seem. There’s always something to take away from it, you either add value to a problem or conversation, or you cross out these brain farts that you have.
During my free time, I love building and flying FPV (first-person view) racing drones. The thrill of building, flying over 80 mph, and doing acrobatic stunts is exciting. It’s also a great way to de-stress. You literally feel like a bird flying.
A battle-hardened marketing veteran, Villar wants you to practice constraint.
“Relationships escalate one step at a time. Selling without a story is like asking someone to marry you on a first date,” he told the dozen startup employees at Saola, an accelerator program run by 500 Startups.
The entrepreneurs come from a handful of early-stage companies; their biographies are combinations of data scientist, Silicon Valley veteran, Ivy League graduate, programmer, competitive gamer, mathematical physicist, computational biologist, 3x founder, and defecting corporate lifer. To some of them, ‘sales’ is a dirty word, an oil slick contaminating the purity of science.
That’s why 500 summoned Villar: a storyteller who’s obsessed with “putting narrative to data.” Villar said f– you to sales (as we know it) a long time ago. He levitates above the content scrap yard. He’s seen the matrix of advertising and he doesn’t want you to flush that precious venture capital down the toilet by buying tone-deaf Facebook ads.