I’m Bernadette Catalan, Digital Marketing Supervisor at Growth Rocket. I joined the team, fresh off from college, as a content writer, then eventually trained to join the marketing team.
Obsessing with campaign numbers every day, meticulously tracking trends, innovating strategy, and taking big swings to significantly influence and reach targets excite me. Seeing and helping businesses scale ROI from zero to hero is fulfilling.
The shift from content to marketing was a complete departure from my comfort zone. I was faced with graphs, terminologies, and marketing speak that I had to learn to comprehend on-the-fly. I had to make my way from the ground up. The unfamiliarity and uncertainty challenged me. But I better myself by allocating time to learn something new every day.
After adapting to the team’s nature and demands, I became one of the few Facebook Certified digital professionals here in the Philippines.
While I spend long hours at work, I strongly believe that employees are fueled by their life outside of work. I enjoy hitting the gym, trying out new fitness classes, and meeting people with the same drive to be their best selves.
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